PLTFRM — The People vs. The Music Industry
PLTFRM is a multi-service music company built for independent artists — and an advertising marketplace built for brands. Music distribution to every major DSP, publishing administration and royalty collection, sync licensing, brand partnerships, artist development, and a licensed B2B radio service that pays artists per play. Artists keep 100% of their masters.
The charge sheet
The industry has been robbing two rooms at once. Artists earn a fraction of a cent per stream, sign recoupable advances that behave like debt, and hand over their masters and a share of touring, merch, and endorsements through 360 deals. Advertisers pay to interrupt free-tier listeners who then upgrade away, target with nothing but age and genre, and are locked out of the paying subscribers who actually convert. PLTFRM is the answer to both — the first company fair to artists and advertisers.
For artists
- Music distribution — reach every major DSP and keep 100% of your masters, always. No 360 deals.
- CRCH Publishing — global PRO registration, publishing administration, and royalty collection from one dashboard. PLTFRM retains only 10–18% of publishing, versus 25–50% at traditional publishers.
- Sync licensing — direct access to brand and screen placements, without the music-supervisor bottleneck.
- Non-recoupable production coverage — production costs covered without debt. Not an advance. Not a loan.
- 5% B-Share equity — founding Syndicated artists share in the platform they helped build.
- Fan Levels 1–100 — own the relationship with your audience and your superfan data, not a follower count on someone else's database.
For brands — the ad marketplace
Reach paying music subscribers — higher income, higher intent, higher brand loyalty — through native, artist-endorsed placements instead of interruptive jingles. Psychographic and superfan targeting, no data harvesting. Three layers: the Scrolladex™ discovery surface, profile-native reach into paid subscribers, and creative ad aggregation across every channel the industry already uses. Cultural Real Estate opens one brand per category, and PLTFRM Radio brings licensed, artist-approved music into restaurants, retail, and gyms — paying the artist for every commercial play.
The apps
PLTFRM Music — a mobile app for listening, watching music videos, managing artist careers, marketing music, and distributing songs to every major DSP. PLTFRM Pro — a business-management app for independent artists, labels, managers, and publishers: distribution, PRO registration and royalty tracking, booking, release planning, catalog and rights management, sync licensing, contract and split management, fan communication, and AI-assisted automation.
Take your place
Artists & demos: Youaintnext@gmail.com ·
Brands & advertising: brands@pltfrm.art ·
PLTFRM Pro: pro@pltfrm.art ·
Consulting: consulting@pltfrm.art ·
Studio & production: studio@pltfrm.art ·
Direct: keef@pltfrm.art
Find PLTFRM in your city: find.pltfrm.art
We don't make jingles. We make moments. — This interactive brief is best experienced with JavaScript enabled.